Giving McDonald's eaters calorie guides did not curb bad eating habits

[lindisfarne]

53. reality

I'll bet it had some impact on some people, but most people who would care were mostly likely already aware, and not eating much at McD's (keep in mind, the appetizers and entrees in many restaurants are just as bad as the food at McD's).

I'm guessing that the average person who goes to McD's regularly and orders the high calorie, high fat items really does not understand issues of nutrition. Simply giving them a chart isn't going to change their behavior. They also may be more likely to have genetic factors which cause high fat/high salt food to be more reinforcing.

I don't see how an occasional hamburger & small french fries is really all that much worse at McDonalds compared to at any other restaurant.

I'm also guessing that the average person who regularly eats at McD's has a lower average income, compared to those who don't. If you're hungry & not near your house, you can get food off of McD's dollar menu (which in many areas is shrinking or >$1) for a reasonable price.