Marquette Law School surveys show familiar fault-lines divide voter demographics in Wisconsin [View all]
An analysis of five months of survey data from Marquette Law School shows...
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Walker's job rating is positive among men, married people, frequent churchgoers, higher-income-earners, whites, nonunion households and people without a college degree.
Walker's job rating is negative among women, people who aren't married, people who don't go to religious services, nonwhites, lower-income-earners, union households, and people with a bachelor's degree or higher.
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Using the state's media markets as a measure, the governor is running above his statewide approval rating (49%) in three regions: the Green Bay market, where his approval is 56%; the state's northern TV markets (combining Wausau with two Minnesota markets that reach into Wisconsin, Duluth and the Twin Cities), where his approval is 58%; and the portion of the 10-county Milwaukee TV market outside the city of Milwaukee, where his approval rating is 57%.
Walker is far below his statewide approval rating in two places: the state's largest city, Milwaukee, where his approval rating is 30%; and the Madison TV market, an 11-county area where his approval rating is 37%.
Walker is right around his statewide number in the La Crosse/Eau Claire market.
In most of these places, Walker's 2012 approval rating is a few points below the percentage of the vote he got in the same areas in 2010. The one exception to that is northern Wisconsin. In the three northern TV markets combined (Wausau, Twin Cities and Duluth), Walker's 2012 approval rating of 58% is several points higher than his 2010 vote in the same region of the state, 54%. That suggests northern Wisconsin could be a stronghold for Walker on June 5.
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http://www.jsonline.com/news/statepolitics/wisvoter27-qh5ib9q-154557465.html
(disclaimer: Journal-Sentinel has come out against the recall process and in support of Walker.)