Agee with all you said.
For those who might not want to click on the article, here is what they suggest for the media:
First, journalists must understand how propaganda works on the brain and grasp the cognitive science that marketers of propaganda have implicitly mastered: frames, metaphors, narratives and brain basics.
Second, keep a steely focus on the fact that American democracy is under attack by a foreign power, possibly with collusion from the sitting presidents campaign. This is a crisis. Certain rules dont apply in a crisis, especially the rule that the press must amplify the presidents words, whatever they are.
Third, stop letting Trump control the news cycle. Newsgathering should be a serious affair controlled by editors whose power rivals any politicians. Stop chasing his tweets and elevating every sideshow. Start every story with truth and the context of whats really important to citizens in a democracy. More BBC, less TMZ.
Fourth, dont spread lies. Dont privilege Trumps lies by putting their specific language in the headlines, the leads or the hashtags. Dont repeat the lies assuming people will automatically know theyre lies. People need to know the president is lying, but be careful about repeating the lies because a lie repeated often enough becomes the truth. Repetition of lies spreads them.
The job of the free press is to seek the truth and report the truth, especially the morally important truths and their consequences. If the press fails to do this job, not only does it lose its freedom, but we all do.